News and talks from Cambridge Kinetics.

Practical lessons on systems, automation and AI: where to start, what to avoid, and what has worked for organisations like yours.

Jason Mashinchi speaking at a lectern at CambsB2B North

Talk

18 June 2026

AI and automation without the hype: where to start

AI and automation for SMEs, without the hype: Jason Mashinchi’s CambsB2B talk on where to start, what holds teams back and how to build confidence.

Jason Mashinchi · Founder

Read the write-up

Latest

28 April 2026Talk
What does AI actually look like in a manufacturing business? Cambridge Kinetics at Peerless Plastics Conference
Jason Mashinchi joined manufacturers and engineers at the Peerless Plastics & Engineered Surfaces conference to explore where SMEs can start with AI.
10 March 2026News
New addition to Kinabase team: meet our Systems Consultant
Alena Gorb joins Kinabase as a Systems Consultant, helping clients design, improve and scale their operational systems.
22 July 2025Talk
Cambridge Kinetics joined “Your Journey to AI Adoption as an SME”
Cambridge Kinetics spoke at the event “Your Journey to AI Adoption as an SME”, hosted by Cambridge Network.

Keep reading

More news and talks.

Talk
Cambridge Kinetics joined “Your Journey to AI Adoption as an SME”
Cambridge Kinetics spoke at the event “Your Journey to AI Adoption as an SME”, hosted by Cambridge Network.
22 July 2025
News
Cambridge Kinetics welcomes another intern
Cambridge Kinetics is thrilled to welcome Adam, our newest intern, into the team.
4 July 2025
News
Kinabase becomes a Patron of the Cambridgeshire Chamber of Commerce
Kinabase is proud to announce that we have joined the Cambridgeshire Chamber of Commerce as its newest Patron member.
20 May 2025
News
Cambridge Kinetics win ‘One to Watch’ at the Cambridge Independent Science & Technology Awards
Cambridge Kinetics is thrilled to have been named ‘One to Watch’ at the Cambridge Independent Science & Technology Awards.
16 May 2025
News
Our founder joins the Cambridgeshire Chamber of Commerce Board
Cambridge Kinetics’ founder Jason Mashinchi has been appointed to the Board of the Cambridgeshire Chamber of Commerce.
30 April 2025
News
Startups, manufacturing and innovation – new IfM students at Cambridge Kinetics
Cambridge Kinetics teamed up with two more IfM students from the University of Cambridge to discover new ways to innovate.
25 March 2025
News
Kinabase at MWC25 – a glimpse into the future of tech
Kinabase touched down in Barcelona for MWC25, where our founder Jason and Marketing Manager Laura immersed themselves in a whirlwind of innovation.
12 March 2025
Talk
Our founder joins “Machine Learning vs. Human Learning” expert panel for Innovate UK
As we continue leading the way in AI-driven business innovation, our founder, Jason Mashinchi, joined a panel of industry experts at “Machine Learning vs. Human Learning – What Have We Learned?”.
5 March 2025
News
Cambridge Kinetics & the University of Cambridge – our IfM student placement at Kinabase
Cambridge Kinetics teamed up with four IfM students from the University of Cambridge to refine customer journeys for Kinabase.
27 February 2025

Newsletter

Get new insights by email.

Articles, webinar invitations and news from the Cambridge Kinetics team, straight to your inbox.

The newsletterArticles, webinar invitations and news from the team, by email.Sign up Upcoming eventsWorkshops, webinars and talks you can join.See events